
Good Look
Gold color, nail polish, Audrey Hepburn — what do they have in common? Right! New brand identity project by Hardy Branding. We have combined all mentioned above to create unique brand identity for Good Look beauty salon. Splashes of nail polish flow into the legendary quotes of Audrey Hepburn.
Cost of the project:
- 1 600 USD
Client:
- Small business
- St. Petersburg, Russia
Components of the project:
- Logo design
- Brand elements
- Brand colors and font
- Business cards
- Flyer
- Signboard
- Uniform
- Invitation
- Paper bag
- Poster
Logo design
The base of the logo is ligature from the first two letters of the name Good Look. Calligraphic Serif font is used in the logo.

Brand identity
White cardboard and gold are the main materials used in the project. Main elements of the brand identity are splashes of nail polish that flow into the quotes of the famous actress Audrey Hepburn.







